Jake AnProfile page
Senior Lecturer
SoE&M Discipline of Marketing
Orcid identifier0000-0003-4684-5909
- Senior LecturerSoE&M Discipline of Marketing
SERVICE & LEADERSHIP
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- BROADCAST OR MEDIA ENGAGEMENTHow Media, Advertising & Film Can Drive Climate Action11 Mar 2025
- AWARD AND PRIZEBest Conference Paper in Marketing Analytics, Methods and Modelling Track at ANZMAC 20247 Nov 2024
- HDR THESIS ASSESSMENTThesis Proposal Defence "Equity and Dynamics: A Comparative Study of Metaverse and Physical Concerts in Music Piracy and Legitimate Consumption"10 May 2024
- AWARD AND PRIZEBest of the Best Conference Paper, 2023 Global Marketing Conference22 Jul 2023
- COMMITTEE MEMBERSHIPEthics Committee1 Jan 2023UTS, Business School
- AWARD AND PRIZE1 Jan 2023
- AWARD AND PRIZEBest Conference Paper in Marketing Analytics, Methods and Modelling Track at ANZMAC 20229 Dec 2022
- BROADCAST OR MEDIA ENGAGEMENT27 Sep 2022Goal enabling technology is the integration of goal setting into tech-based products and services. Things like step-counts, savings targets and fitness goals all have a general benefit to app users and tech companies, however the specifics of how to optimise goals in apps is not well-known. This episode we explore new research and modelling around the most effective ways to utilise goal enabling technology.
- REVIEWING / REFEREEINGAustralia and New Zealand Marketing Academy (ANZMAC)1 Jan 2022Anonymous peer review
- COMMITTEE MEMBERSHIPDiscipline Group External Engagement Committee1 Jan 2022 - 31 Dec 2024UTS
- COMMITTEE MEMBERSHIPDiscipline Group Research Committee1 Jan 2022UTS
- REVIEWING / REFEREEINGAustralasian Marketing Journal1 Jan 2019 - 31 Dec 2024Anonymous peer review
- BROADCAST OR MEDIA ENGAGEMENT9 Aug 2018
- BROADCAST OR MEDIA ENGAGEMENT17 Jul 2018
- REVIEWING / REFEREEINGInternational Conference on Computational Intelligence and Security1 Jan 2018 - 31 Dec 2018Anonymous peer review
- REVIEWING / REFEREEINGInternational Conference on Information Systems1 Jan 2018 - 31 Dec 2018
- BROADCAST OR MEDIA ENGAGEMENT19 Aug 2015
- INDUSTRY PRESENTATIONAI for SME Growth - CSIRO Data61
- INDUSTRY PRESENTATIONNSW Cyber Security Network
- INDUSTRY PRESENTATIONTechConnect Networking Breakfast