DrJeff Crabtree

Jeff Crabtree is a casual academic, speaker, researcher, film-maker and multi-award-winning songwriter. He co-authored the book Living With A Creative Mind - an operating handbook for creative people. He is the Managing Director and founder of The Zebra Collective: an online mentoring and training service built on a combination of research and experience into the effective management and leadership of creative practitioners. This service not only delivers the latest ideas generated from on-going research, but also curates exclusive interviews with world class creative practitioners including legendary New York adman George Lois, Independent artist/songwriter Kimbra, multi platinum award winning music producer Charles Fisher (Savage Garden), UK girl band alumnus and Song ATV songwriter Jessica Agombar, veteran songwriters Chris Sester (Jet), and Tim Farriss (INXS) as well as luminary producer Hank Linderman (The Eagles, Joni Mitchell, Robert Lamm).

He is a consultant in the field of creativity and harnessing the creative workforce. Recent clients include: The Sydney Opera House/Australian Institute of Music Masters of Arts Management course, The Australasian Performing Right Association, ANZ Bank, the Media Entertainment and Arts Alliance (MEAA), and The School of Life in Melbourne and Sydney. Jeff and Julie's keynote: How To Build A World Class Creative Environment at Vivid Sydney 2013, was a featured event that sold out two weeks prior. In 2023, he was awarded a Vice Chancellor's award for Teaching & Learning excellence (student experience) and the FASS award for Teaching & Learning excellence (student experience).

He is the Subject Coordinator of Music Business and Professional Practice (part of the Bachelor of Music and Sound Design), which he has delivered every year for eight years, since it was first offered. He is also the Subject Coordinator of Creative Entrepreneurship, which is offered more widely to students in the School of Communication. He has been crucial to forging industry partnerships on behalf of UTS with FBi Radio and Mushroom Music Group.