Dr
Sonika SinghProfile page
Senior Lecturer
Discipline of Marketing
TEACHING AND SUPERVISION
Customer Analytics (Postgraduate)
Marketing Analytics (Postgraduate)
Marketing Analytics (Undergraduate)
Digital Marketing (Undergraduate)
Business Statistics (Undergraduate)
PhD seminars
Marketing Analytics (Postgraduate)
Marketing Analytics (Undergraduate)
Digital Marketing (Undergraduate)
Business Statistics (Undergraduate)
PhD seminars
TEACHING & SUPERVISION
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- COURSE TAUGHTPhD. Seminar- 'Readings in marketing'-Advanced Regression Analysis1 Jul 2020 - 31 Dec 2020
- RESEARCH-BASED DEGREE SUPERVISIONPredictive Analytics in the Fast-Fashion Sector: Applications, Role, and Effect1 May 2019Joint supervisor
- RESEARCH-BASED DEGREE SUPERVISIONThe Effect of Twitter on Brand Personality31 Dec 2017Lead supervisor
- COURSE DEVELOPEDDigital Marketing and Social Media24 Jul 2017
- COURSE TAUGHTDigital Marketing and Social Media24 Jul 201724104
- COURSE TAUGHTMarketing Analytics13 Mar 2017 - 12 Jun 201724750
- COURSE DEVELOPEDMarketing Analytics22 Feb 2017
- COURSE TAUGHTPhD. Seminar- 'Readings in marketing'-Consumer Information Search22 Feb 2017 - 2 Jun 2017
- RESEARCH-BASED DEGREE SUPERVISIONInvestigating the Impact of Live Chat on Search31 Dec 2016Joint supervisor
- COURSE TAUGHTMarketing PhD. Seminar- 'Readings in marketing'-Internet Marketing1 Aug 2016 - 31 Dec 2016
- COURSE TAUGHTPhD. Seminar-'readings in marketing'-Econometric approach to Consumer Information Search1 Aug 2014 - 31 Dec 2014
- COURSE DEVELOPEDBusiness Statistics24 Jul 2013
- COURSE TAUGHTBusiness Statistics24 Jun 2013 - 31 Dec 201626134
- COURSE TAUGHTPrinciples of Marketing1 Apr 2010 - 31 Dec 2011
- COURSE TAUGHTCustomer Analytics24753